Paris Merkle Conference

The shift in start-ups promoting Bitcoin adoption to “blockchain for enterprise.” What needs to happen in order for mass adoption to occur? The most important factor in entrepreneurialism is timing; you have to wait until the density of adoption allows you to set up a market. One-sided and two-side markets. Two-sided markets are much easier with online commerce. Facebook as a physical radius bootstrapping, small focus group example. Real vs. theoretical or ideological need. You’re not going to see the bootstrapping of Bitcoin as a retail payment application among affluent, connected, banked people; first we’re going to see many of the unbanked dealing with problems. The biggest application today, outside of basic infrastructure, is remittances. 2.5 billion people around the world have zero access to banking, and 4.5 billion have limited access. Going through many complex steps to keep 15% of their money is worth it.

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14 COMMENTS

  1. andreas is just awesome – down to earth, insightfull, seeing the whole picture. he is one of the few crypto-ambassadors that is not blinded by the "too the moon" and "we are gonna change everything" philosophys – gotta love this guy!

  2. Just a thought: is it possible that for now the Bitcoin adoption rate by merchants is going to be a function of the stability of the Bitcoin price? Example: one on day you do $800 worth of business in Bitcoin with the Bitcoin price being $1000 per Bitcoin. Two days later the Bitcoin price tanks 10% to $900. So in real value terms your business just took a hit of 10% to the bottom line for that day. Now if price is quickly ramping up then as a merchant you want Bitcoin and you want the upside volatility because that would mean a gain to the business. The rub is that when there are exponential type moves up, sooner or later these will be followed by comparable corrections. This makes the prospect of keeping margin consistency quite difficult. Also this requires a realtime readjustment of pricing for products. This dynamic seems to be somewhat of a conundrum for a merchant to deal with. I would be interested in Andreas' thoughts on this.

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