Being an influencer has become a mainstream job in the 21st century. The idea is that influences have their fingers on the pulse of their specific niche, allowing companies and businesses to utilise this as a form of marketing. These influences are then hired to promote an item, service or activity to their ‘follows’, resulting in a more personalised marketing approach.
There are other forms of influencers which form in certain industries, which are created by people demonstrating expertise in a field. A great example of this would be the crypto market, which is entirely decentralised, but certain figures, such as Elon Musk, play a role in the behaviour of the market.
This article will touch on all the top influencers in the crypto ecosystem and how staying on top of their movements could help you make the right investment next.
The World of Online Influences
Within the crypto space, there is a wide range of influences to pay attention to. For those that enjoy gambling with cryptocurrency, there is the offer of crypto casino influencers. These influencers often can be found on Twitch and YouTube and offer purely online casino gameplay and esports games.
As for cryptocurrency, there aren’t influences per se, but there are influential people whose actions influence the market. To better understand what we mean, further down, you will find a list of the top influential people in crypto, along with reasons and examples.
Crypto Casino Influences
Online casino influences are often referred to as streamers, as most of their audience is brought in through live streams, usually hosted on Twitch or YouTube. Once these platforms succeed through consistency, charisma and gambling talent, the streamer will gain followers and become an in-demand option for casinos to partner up with.
Top Twitch Casino Streamers
Top YouTube Casino Streamers
- Brian Christopher Gamblers
- Rocknrolla’s Gambling Channel
Who Are The Most Influential People In Crypto, And Why?
The crypto ecosystem is unlike anything we have seen before. The idea is to offer a new form of wealth through cryptography and high-end encryption. The influential people within crypto are those that have contributed to its growth. The variety of people includes
researchers, developers, investors, believers and innovators. Here is a list of the top 4 people in crypto to keep your eyes on.
Vitalik Buterin is one of the most knowledgeable people in the crypto game. He is known for being a co-founder of Ethereum, the second-largest cryptocurrency. Vitalik Buterin is a developer and researcher and has also dedicated his time to expanding the industry with a history in the Bitcoin community.
Mr Buterin has mastered the market, becoming one of the world’s youngest crypto billionaires. The Ethereum system he co-founded has become the most wide-reaching and secure framework for building decentralised apps.
Changpeng Zhao is the crypto space for founding the largest crypto exchange platform, Binance. Established in 2017, Binance is a leader in the crypto exchange, allowing users to buy, trade, and hold more than 350 cryptocurrencies.
Since the launch of Binance, Changpeng Zhao has climbed the ranks, building an estimated net worth of $1.2 billion.
One of the new surfacing faces in crypto is Anatoly Yakovenko, the founder of an up-and-coming altcoin, Solana. Solana saw a rise in adoption when Ethereum faced network congestion. With increased adoption came much success for SOL, seeing a return on investment of $137,000 in September 2021 from an investment of $1,000 in January 2021. Quickly building his fortune, Anatoly Yakovenko gained a net worth of $200 million in 2022.
Michael Saylor cemented his place in the crypto world when the company he founded, MicroStrategy, started investing huge chunks in Bitcoin. Currently, the world’s largest publicly listed business intelligence company, MicroStrategy, has $425 million in BTC, with the first investment taking place in 2020.
Mr Saylor firmly believes in cryptocurrency, advocating its cause by appearing in media coverage and conferences. He has publicly disclosed his worth in Bitcoin and provides an active front on Twitter for those interested.
Follow the Trends by Following the Leader
By watching the market and understanding what could be next, you will better know what your next move should be. Knowing who is leading the march is a great way to keep in the know. Be sure to keep your eye on the top influential people in crypto to know what cryptocurrency to buy next.